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Essay Option One: Describe a situation when you were asked to lead outside of your comfort zone. What leadership characteristics did you exemplify in this situation that allowed you to succeed?
Essay Option Two: Describe a situation when failure has been your fuel. What was your failure (or when did you not succeed to your full potential), and how did you use this as motivation to move forward and be successful in a future situation?
Essay Option Three: Your personal brand reflects your values and beliefs, and impacts your relationships and community. Describe the personal brand that you will bring to business school using examples or experiences that support how you've developed it. How do you believe your personal brand will strengthen the McDonough community? As you complete your MBA program, how do you hope to see your personal brand evolve through the transformative experience of business school?
Video Essay: We ask that you introduce yourself to your cohort in one minute or less. The Admissions Committee would like for you to appear in person during part of your video, and we strongly encourage you to speak outside of the experiences we can read on your resume. Use this video as an opportunity to bring life to your application. For more instructions, view our Video Essay Guide.
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