LCCI Marketing

The new LCCI Marketing Qualifications were developed in conjunction with Pearson centres, employers and professional bodies. 
They provide students with industry-specific and practical skills, enabling them to successfully apply their knowledge in the workplace and enhance their career prospects.  
 

• The new, expanded LCCI Marketing suite allows individuals to specialise in key skills that matter to businesses now, such as customer experience, communication, creating copy and content, data analysis, analytics and risk management.

• The involvement of professional bodies such as CIM, Marketing Institute of Singapore (MIS) and Institute of Marketing Malaysia (IMM) means that qualifications and courseware will be regularly updated to reflect industry changes.

The Marketing suite replaces the existing Marketing and Customer Service suite and will be available for first teaching in January 2019 and first assessment in June 2019.

Level 2

1. Copywriting and Content for Marketing
2. Marketing Fundamentals

Level 3

1. Customer Experience and Communications
2. Digital Marketing and Analytics
3. Modern Marketing Principles 
4. Public Relations and Media Relations 
5. Sales and Account Management